A prospect goes quiet. You forget to follow up.
Somewhere in your inbox is a lead worth following up on. But it's buried under forty other emails, so it goes cold, and you don't even notice until they've gone with someone else.
We're building the operating system for small businesses
Breadcromb builds Trace for founders, freelancers, and small teams who are the entire operations department of their own business. We start from one belief: running a business shouldn't mean holding it all in your head. The name Trace is intentional: your business should leave a trace you can act on, not one only you have to remember.
You're not just busy. You're the operating system of your business.
Customers, prospects, invoices, and commitments live scattered across your inbox, your calendar, and a dozen apps. You're the only one holding it all together.
You promised a customer something. Now you can't remember what.
Between calls, emails, and meetings, commitments pile up fast. Nothing tracks them for you, so you're relying on memory to run a business that has stopped fitting in your head.
Your business lives in a dozen tabs, not in one place.
Email for conversations, a spreadsheet for customers, notes for everything else. Switching between them is the real job, and it's the one nobody hired you to do.
The future of AI is not another chatbot.
Trace brings your scattered business, customers, conversations, commitments, into one private, evolving model built around how you actually work. From there, everything else becomes possible: an AI that understands what your business needs, and acts on it instead of just answering questions.
Unify. Understand. Act. Connect.
Trace is building the operating system for small businesses, one that understands how you work and gets things done for you. These are the four steps that get us there.
Unify your business
Every email, calendar event, conversation, and document flows into one private, connected model of your business. Indexed automatically, stored on your device.
Trace understands your business
From that model, Trace learns your customers, your prospects, and how you work. Ask anything: it answers from your business context, not from scratch, and that same context is what starts letting the interface itself adapt to how you work.
Trace acts for you
Beyond answering questions: Trace follows up with prospects, preps your meetings, and executes multi-step work with your full business context in mind. And because it all runs on your device, you decide how far it goes.
Trace connects you
A shared layer where your team, and eventually your customers and partners, can securely work from the same business context, so nothing is lost when people move on and everyone stays in control of their own data.
Four principles we won't compromise on
Human augmentation, not replacement
AI should make you more capable, not more passive. The goal is a tool that extends what you can think, not one that thinks instead of you.
Local first, cloud optional
The tool that knows everything you've read should be one you fully trust. Your data on your device, with cloud sync as a choice, never a requirement.
Transparent by design
A tool that knows everything you read should never be a black box. Trace ships with an auditable codebase and a privacy-first architecture, you can always verify what it does and doesn't do.
Friction is the enemy of thinking
The best cognitive tool is the one you never have to think about. Trace indexes passively so you can stay in flow, no capturing, no organizing, no managing.
Software that looks like you, not everyone else
Most software is designed once and shipped identically to everyone. Once Trace understands your context, the interface itself can start adapting too, surfacing what matters to you, hiding what doesn't. Early days, but this is where we're headed.